Posts Tagged ‘international recognition’

Aware – Covering your arse!

For the last 10 years, Aware has been covering your arse! Quite literally…

Established in 2001 on Old Compton Street, Soho (London) as the first ever men’s underwear shop in the UK selling other brands, Aware gained international recognition when it launched its first collection in 2004.

Aware’s Soho shop quickly became an institution where A-list celebrities and fashion designers, from Alexander McQueen to Jean-Paul Gauthier, from Domenico Dolce and Stefano Gabbana to Vivienne Westwood, would drop in when in town and stock up on funky underwear.
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2wink Australia began its underwear journey in 2005 from Perth, Western Australia. 5 years on, the company is proud of its recent achievements to manufacture all new garments in its local hometown of Perth and for becoming Australia made.

The company has gone on to gain International recognition for developing the first pair of briefs with an inside secret pocket to hold a condom. It’s all a part of promoting a safe sex message to young males “Be Prepared”. In 2010 the company’s new Australian designs are theme influence. Themes such “Hot Angel, Cool Devil, Predator and Rage” are just a few. As the company’s underwear range is expanding, its only natural swimwear quickly became on the agenda. The summer of 2010 marks the date 2wink Australia will release their first range of sexy trunk styled swimwear in five different colours.

Visit the 2wink Australia website and check out their new ranges.

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